PayScale has reduced itself by 10% of its staff. They are in the dotcom business of measuring unique hits, which lends itself to an ad backed business model. As we have just seen a couple ad brokers doign their own kind of fat cutting, this company which would use services such as theirs or Google's has an immediate difficult time having people hanging around as revenues sour.
These layoffs are also not large in number, but when you start to add them all up you will get a different taste. As you saw with the crazy high unemployment figures coming out these days, it is making a big impact on the economy. Coupled with the worst consumer spending in a ridiculous clownsumer economy, you have a bad recipe that no one wants to eat.
Related:
A Googol Reasons why the Great Ad Fallback Biz Model is Full of Fail
Not So Ready: AdReady Learns About Deflating Ad Bubble
Out of a Jobster: Jobster Cuts to Barebones
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